The Y stands for Yohji Yamamoto.The 3 represents Adidas’ three signature stripes and the – signifies the bond between the two.
This collaboration between avant-garde designer Yohji Yamamoto and Adidas has proven to be both a critical and commercial success since its first collection for spring 2003. Since Yamamoto’s long been enamored with pockets and new fabric technology, Y-3 is known for its edgy takes on the basics of athleticwear. Tank tops, warm-up jackets, and sweatpants are amplified with new proportions and colors, and practicality is pushed to the limit with floor-length tank dresses and neon track suits.
“Ten years ago, together with adidas we created something that did not exist before and completely projected the future. My desire was and is to make sportswear elegant and chic. Adidas is a very personal inspiration to me … it enriches my creative life. -Yohji Yamamoto, 2011